So Monsanto, Dow Chemical and DuPont defeated Prop 37, 47 to 53 percent – what now? Well, let’s first classify the No On 37 “win,” which is something that could not have been accomplished without the big spending by these megacorporations behind the curtains. These chemical, pesticide and mega-food companies outspent the Yes On 37 campaign by a ratio of 5 to 1 – $45 million versus $7 million. Can you imagine how many other things would be different in our political spectrum with those uneven spending margins? Mitt Romney could be president! [To be fair, President Obama is no saint in the fight for GMO labeling and awareness. After all, he hired Michael R. Taylor as the Deputy Commissioner for Foods. Taylor is the former VP and lobbyist of – you guessed it – Monsanto. That's why it was no surprise that the Sanders/Boxer amendment to the 2013 Farm Bill failed]
In the weeks leading up to the election on November 6, the No On 37 campaign spent $1 million a day on misinforming the public, and it worked. Click here to read the details about their dirty tricks, as collected by Appetite for Profit. All that being said, 4.5 million voters in California said YES, showing that the public is awake and actively wants labeling of genetically engineered foods, a huge victory in of itself. A similar 2002 ballot initiative for GMO labeling in Oregon failed with a much worse margin, 30 to 70 percent Even with the loss of Prop 37 in California, over 20 states are working on GMO labeling measures, pushing the United States closer to joining 61 countries who already have mandatory GMO labeling.
Looking to help? Here’s a couple of ways that you can make the biggest impact to the GMO labeling movement. First, donate and give your support to The Non-GMO Project, a 501(c)3 tax exempt organization that is the biggest voice for your right to know what’s in the food you’re eating. Secondly, contact your local and state representatives and tell them that you want to see GMO labeling measures in the 2014 election. You’d be surprised how few constituents actually reach out to their councilperson, congressman, governor or senator. A handful of genuine messages from concerned citizens can make a big difference!
Finally, the easiest way to support the GMO labeling movement is with your wallet. When you’re shopping, look for the products that have a non-GMO icon, usually in the right hand corner of the package. In 2010, non-GMO product sales were $600 million. In 2011, they hit $1.5 billion and this year, they are expected to reach $2.9 billion. One visit to a Jimbo’s Naturally, Sprouts or Whole Foods and you’ll see that even at these large grocers, more and more of the products on their shelves showcase non-GMO labels.
In spite of the misinformation campaigns, the awareness is reaching consumers. Please help support Sunfood and other non-GMO verified companies in the battle against feeding our families genetically engineered ingredients. Visit The Non-GMO Projects’s website and follow them on Twitter and Facebook to keep up with the latest news and information. I would also suggest Cornucopia (website, Twitter, Facebook) , Just Label It (website, Twitter, Facebook) and Right To Know (website, Twitter, Facebook).