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The Goji Berry: Fountain of Youth in a Fruit

Did you know that in some areas of the world a life expectancy of more than 100 years is common? Even more interesting is that these cultures often experience far lower rates of many of the degenerative and chronic diseases that are so common today in Western societies. A few such areas can be found in China, Mongolia and Tibet. And what do these places all have in common? The goji berry.

What is a Goji Berry?

The goji berry is the fruit of the Lycium barbarum plant, and has been used in Chinese traditional medicine for thousands of years. The small red berries are jam packed with nutrition and are sometimes called wolfberries, lycium berries and, in some regions they are even known as happy berries. Gojis are delicious and have a unique, slightly sweet flavor that many say tastes like a combination of cranberries, raisins and cherries. What is a Goji Berry?

The Legend of Li Ching Yuen

Li Ching Yuen was a master Chinese herbalist who was said to have lived from 1677 to 1933. That’s 256 years! The story of his long life was said to be mere folklore until an Imperial Chinese government record was found from 1827, congratulating one Li Ching-Yuen on his 150th birthday.In addition to his practice of Qigong, an ancient exercise of breathing and movement, Yuen was said to have consumed goji berries daily.

When scientists looked into the health properties of goji, they found everything they associate with longevity; an abundance of antioxidants, vitamins, minerals and a very special compound that helps the body secret Human Growth Hormone (HGH). Today goji berries are known as one of the world’s most powerful anti-aging superfoods.

The Legend of Li Ching Yuen

Benefits of Goji Berries

In addition to being a top longevity food, gojis are thought to be the most nutritionally rich fruit on Earth. Gojis contain more iron than spinach, more beta carotene than carrots, and more protein than whole wheat (13%).

Gojis are packed with 18 amino acids, eight of which are the essential amino acids, including isoleucine and tryptophan. Plus goji berries are one of the highest antioxidant containing fruits in the world, typically containing 2-4 times the amount found in blueberries.

Goji berries are also an excellent source of minerals, such as zinc, iron, copper, calcium and phosphorous, as well as vitamins B1, B2, B6 and E. Gojis contain key nutrients that promote healthy vision, and have been recommended for thousands of years in Chinese medicine to improve eyesight.

One of the most fascinating aspects of goji berries is their ability to help the body produce Human Growth Hormone (HGH). The production of HGH is considered by many to be our body’s own, internal Fountain of Youth, and decreasing levels of HGH have been linked to accelerated aging. For example, a seventy-year-old produces only one-tenth of the amount of HGH as a twenty-year-old.

1952 - Goji Berries, 8 oz, Organic, Raw - Sunfood
Goji Berries, 8 oz
Organic, Raw  $13.95

How To Use Goji Berries

Goji berries are tasty and can be enjoyed right out of the bag, like any dried fruit. They can be used to create snacks, trail mixes, smoothies, or they can be used in a variety of recipes, sweet or savory.Goji berries can also be used as a tea. Mix 10-15 goji berries into your teas to give them a nutrient boost. Or, try simply drinking goji tea all by itself.


The Sunfood Difference

Sunfood Organic Goji Berries come directly from farms in a pristine region of China where quality is closely monitored. We make sure our goji berries are safe from mold, yeast, fungi, bacteria, heavy metals, and pesticide residues. Over the last few years we have seen many so-called “wild-crafted” and even organic goji berries test positive for a pesticide called acetamiprid. Our goji berries are independently tested by a third party laboratory to guarantee that they are free of pesticides.


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